For those of you that are fairly new to the movement, we released a docu-series entitled "True Story" at the end of 2016 on Facebook, Thanksgiving Day. The campaign was O.O.O.G. (Our Objective of Giving), in which the we revealed special discount promo codes within each episode, in order to give back to our supporters.
The series was released in 4 parts up until Christmas Day. Its focus was me, OOOG Brand owner, Keith Smith aka "Street Lotto" as I focus on balancing out a music career, family, tragedy, and a young, but thriving clothing line. The purpose was to give our supporters a more in-depth look at the brand and the energy behind it. The crazy thing is, my house actually burned down while filming, in real time. See how we dealt with this tragic event and its adverse effects!
Check out Season 1 of the series and let us know your thoughts as we prepare to release "True Story" Season 2. Here's the trailer.